Welcome to our creative studio
THiRTYONE Design + Management operates across interior, exhibition, hospitality and experience design with an approach that focuses on listening and narrative construction. The genius loci becomes the key to interpretation and details become defining elements. Over ten years of activity, the team has developed tailor-made lifestyle brand projects for brands such as Dior, Bulgari, Loro Piana, Etro, Belmond, Rosewood Hotels & Resorts and Uniqlo. The experiential dimension is not an additional layer, but an integral part of the design structure. This philosophy has led the studio to develop projects worldwide, building a truly international presence over time and engaging with profoundly diverse cultural, aesthetic and design contexts.
Claudia Campone’s research in Thirtyone explores hybrid territories between design, neuroscience and contemporary living: POSThome reflects on new domestic paradigms; Neurophilia investigates the boundary between the brain, technology and textiles; Identity Multipliers explores the theme of the self in the digital age. Projects that don’t simply occupy a space, but raise questions. A journey that also extends to the public sphere, leading the studio to share its work and research through talks, conferences and opportunities for discussion, engaging with diverse audiences.
SHAPING IDEAS
01
THINKING BY SKECHING
Hand sketching for us is an everyday tool, we start every single project by penciling our moods and shaping our ideas.
02
SHARING DESIGN
The best result is the shared one: starting from a brief/debrief exchange we act as partners in designing together the common target.
03
FROM VIRTUALITY TO REALITY
Technology is a very helpful tool and not the aim of our work. It allows us to keep control of project development and share progresses with our client, without forcing reality to virtual parameters.
04
LAST MILE TO MAKE IT HAPPEN!
When it comes to be challenged by a client we are happy to cooperate in detailed design and manufacture solutions: sketches, mock-ups and photomontage, every single tool can help in Design engineering and Project Management.
Let's meet our creative team
Claudia Campone
Founder & Director
Claudia Campone traveled through Rome, Nantes and Shanghai before founding Thirtyone Design + Management in Rome. An international journey that became a method: strategic vision, cultural sensitivity and attention to the human dimension of design.
Raised in a small town in the province of Cosenza, she recognized the Mediterranean as her primary design geography: a landscape of light and stratification, where space is always related and measured, a cultural orientation that remains hidden even when her career path took her internationally.
After studying at La Sapienza University and a Master’s in Design, Art and Visual Communication, her experience at the École de Design Nantes Atlantique consolidated her experimental approach; her time in Shanghai exposed her to the scale and speed of Asian retail. Joining the LVMH group – where she oversaw store design for Fendi for eight years – allowed her to refine her ability to integrate creative language and process control.
Her method is based on hand drawing as a thinking tool – thinking by sketching – a practice that runs through the studio’s manifesto and restores both a critical and intuitive dimension to the process.
In addition to her professional practice, she teaches at Istituto Marangoni, Iowa State University, NABA, IED, La Sapienza, RUFA and CREA École, maintaining an ongoing dialogue between design and education.
Design, in her view, is a relational practice: a cultural expression capable of generating awareness and building connections between disciplines, people and places.
Our team
Design
team
Giulia
Masi
Designer
Daniele
Lanari
Sara
Raimondi
Cristina
Tascioni
Liliia
Kulchitckaia
Valentina
Filosa
Andrea
Della Vecchia
Project
management
team
Federica
Picchioni
Serena
Cafaro
Marco
Lepori
Marta
De Iorio
Administration
team
Ilaria
De Antonis
Pamela
Mazzeo
Sustainability for us
For us, sustainability is a balance.
Not only environmental, but also human, relational, daily.
In our design work, we pay great attention to the impact we generate: we choose responsible materials, we evaluate the durability of solutions, we work with suppliers who share our values. We think of each space as part of a cycle: it must be useful today, but also sensible tomorrow.
But sustainability is also the way we work together. We believe in a healthy, open work environment that respects people’s time. A place where creativity comes from collaboration, not pressure. Where we listen to each other, laugh, learn. Where we can say “I don’t know” without fear and find the answers together.
We design sustainable spaces because we live and cultivate sustainable work.
And this coherence, we believe, is seen in the results.
Clients & Partners
Awards
2024
Forbes 100 Most Successful women 2024
2020
BiGsee Interior Design Award
2019
Home Builder Award
2018
Honorable mention International Design Award
Careers
Thirtyone is growing and searching for new talent to join the company in this exciting context. We are looking forward to connecting with Project Developers and Project Managers.
Do not hesitate to send us your CV and portfolio at info@thirtyonedesign.it.